Hannah Eastham

"How do you turn an audience into loyal customers — and into the signals AI trusts?"

You tell stories worth following — and Hannah has the rare background to make hers land.

Hannah leads owned audience and reputation for DigiVino clients — email lifecycle, community, and the reviews and citations that feed AI recommendations. A seasoned storyteller across every major channel, she builds authentic brand affinity and an audience you actually own.

Her approach rests on a rare foundation: before marketing, Hannah was a professional writer and a distinguished educator. That background lets her "ignite the spark" in an audience — turning complex ideas into clear, compelling content — and translate communication and teaching skills into campaigns that perform and build lasting loyalty.

What Hannah does at DigiVino

As Audience & Reputation Lead, Hannah looks after the audience you own rather than the one you rent — email lists, community, and the reviews and citations AI assistants read when deciding whether to recommend you. Audience and reputation sit with one person deliberately: a review strategy that ignores the email list, or a newsletter that never asks a happy customer to say so publicly, leaves most of the value on the table.

Ask Hannah about

• Email lifecycle — welcome, nurture and win-back sequences
• Getting more reviews, and what to do about a bad one
• Building a community that buys rather than a follower count that does not
• Turning a complicated subject into content people finish reading