Mentored Marketing for Wineries and Wine Businesses
The most cost-effective way to increase sales in Napa, Sonoma, Central Coast and the wine world.
Wine business owners, this is for you. Bring your staff, your tasting room assistant, your new recruits and your social-media-loving nephew. We’ll give you a marketing plan, strategies, tools and ready-to-use templates that contain everything we used to double a local winery’s online revenue last year.
- Learn how to increase revenue through web, email, social media, SEO and analytics
- Get tool kits with new tactics and strategies
- Learn how to customize them to your unique business in bi-monthly workshops
- Execute your custom online marketing plan with on-going mentorship
- Become a member of the private GO-U networking group, where all related questions will be answered
Cost-conscientious business owners want to increase sales and acquire leads using the web. But, they also want to keep costs down. Paying high prices for a traditional marketing agency can be very pricey. That’s where GO-U comes in. This unique program provides strategic marketing tools–keeping costs affordable by training participants to implement the strategies with the support of DigiVino founder Pamela Snyder’s ongoing mentorship.
Want to know more? Click to open the green bars!
This is what you’ll get!
In our GO-U programs, you will receive concentrated training and tools to increase your online revenue. Each session will thoroughly cover a different wine business promotion, critical to increasing list building, sales, subscriptions, customer retention, and brand awareness.
Every module comes with a tool kit, ready-made tools, templates, cheat sheets, and other wine business marketing tactics to help you succeed.
To summarize, all participants get the following:
- Guidance to customize and then implement a strategic online marketing plan
- A kit of free tools needed to get the most from your website, online store, email campaigns, search engine optimization, and Google Analytics
- Training to roll out your new online marketing strategy and get the most out of the required tools
- On-going mentorship, so your questions can be answered via email as you implement your plan
This is what you do with GO-U!
You join a wine business promotion program that will provide structure, support and encouragement for your online marketing efforts.
- You customize an online marketing plan tied to your brick and mortar events and designed to meet your business goals.
- You get help customizing your plan to fit within the limitations of your realistic resources, while still focused on reaching your objectives.
- You learn to use wine business promotion tools that streamline the process of growing your audience, converting fans to customers, and increasing sales and customer retention.
- You become part of my private network of wine business marketers, invaluable for sharing information and ideas.
- You get answers to your questions every step of the way as you implement your plan.
- You benefit from my 20+ years experience in promoting brands online.
WEB
REVENUE-CREATING WEBSITES
WORKSHOP
- Website Best Practices
- “Sticky” Website Features
- How to Integrate an Online Presence
- Site Traffic Analysis
- Low Hanging Fruit Plan
- Tool Delivery & Training
- Secrets to Success
TOOL KIT
- Customizable, Online Website Plan
- Conversion Optimization Guide
- “Sticky” Website User Interface Cheat Sheet
- High-Conversion Landing Page Template
- Online Presence Integration Blue Print
- 2017 Best Practices Check List
- Workshop Recording
- Must Have Free Resources List
SEO
SEO TO FIND HOT PROSPECTS
WORKSHOP
- SEO Best Practices Demo
- Search Engine Optimization Starter
- Tracking Recommendations
- SEO Integration Guidance
- Multi-Channel SEO Plan
- Tool Delivery & Training
- Secrets to Success
TOOL KIT
- Customizable Online SEO Plan
- Target Audience Prospecting Guide
- SEO Basics Cheat Sheet
- SEO Checklist
- Integration Blue Print
- 2017 Best Practices Check List
- Workshop Recording
- Must Have Free Resources List
SOCIAL
LIST BUILDING WITH SOCIAL MEDIA
WORKSHOP
- Social Media Best Practices
- Using Social Media to Build Lists
- Social Media Tracking Techniques
- Social Media Platforms
- Low Hanging Fruit Plan
- Tool Delivery & Training
- Social Media Secrets to Success
TOOL KIT
- Customizable, Online List Plan
- Social Media Automation Guide
- Campaign Building Cheat Sheet
- Social Media Campaign Templates
- Social Media Integration Blue Print
- 2017 Best Practices Check List
- Workshop Recording
- Must Have Free Resources List
ANALYTICS
INTEGRATION & ANALYTICS
WORKSHOP
- Google Analytics Best Practices Demo
- Marketing Integration Instruction
- Tracking Recommendations
- Funnels & Flow Guidance
- Connecting All Pieces Plan
- Tool Delivery & Training
- Secrets to Success
TOOL KIT
- Customizable Online Integration Plan
- SEO Conversion Guide
- On-Page Cheat Sheet
- Off-Page Cheat Sheet
- Integration Blue Print
- 2017 Best Practices Check List
- Workshop Recording
- Must Have Free Resources List
EMAIL AUTOMATION & FUNNELS
WORKSHOP
- Email Best Practices
- Campaign Automation
- Email Metrics and Success Tracking
- Email and Web Integration
- Email Campaign Funnel Plan
- Tool Delivery & Training
- Secrets to Success
TOOL KIT
- Customizable, Online Email Plan
- Conversion Optimization Guide
- “Sticky” Website User Interface Cheat Sheet
- High-Conversion Landing Page Template
- Online Presence Integration Blue Print
- 2017 Best Practices Check List
- Workshop Recording
- Must Have Free Resources List
We are so sure you’ll love this program to increase online revenue…
We save you money, as we hone your team’s skills to dramatically increase your online revenue through proven techniques, tools and 1-on-1 consulting.
We are so sure you’ll love this program to increase online revenue that we guarantee it. But know that, to create great results, it will take some effort and time on your part. As such, here are the strings attached to that very fair promise:
Before the second module, show us you’ve attended the training, as well as implemented all of the tactics from the first module. If, at that point you are still not inspired, then we will gladly refund your money. We want you happy.